I am interested in using my research, statistical, strategic development, and writing skills as a marketing consultant. I also have experience as an expert witness and seek those opportunities as well.
If you would like to discuss research, branding/promotional activities, or expert witness needs, please reach out.
Areas of Expertise & Interests
- Advertising & persuasion (message effects, attitudes, and behavioral intentions)
- Emotion/affect in consumer judgment and decision-making
- Branding & branding strategy
- Human values and value-based persuasion
Communication Skills & Working Style
- Strong written and oral communication skjills
- Strong leadership and team building skills
- Detail-oriented, very organized
Methods & Analytic Skills
- Experimental design
- Survey research
- Consumer survey design & analysis (e.g., Qualtrics online surveys)
- Various statistical techniques: e.g., ANOVA/MANOVA, regression, Hayes Process mediation/moderation, SEM
Looking for collaboration or consulting?
If you are interested in collaborating on research, or would like consulting support with research design, survey design, analysis, or writing, please reach out. Or, if you think my past research publications and experience match your needs for an expert witness, please contact me.